Saturday, June 12, 2010

i arrived on 9june in Nagold. It was more than 13 hours journey but I felt it was worth the travel. The place is beautiful and the air makes you feel heaven. The people out here dont understand english but they are highly patient and try to understand us. We met ldt nagold parliament member around 3pm who guided us to near market and atm’s.

It was 8.45am and we were asked to assemble for our route guidance to LDT. It was difficult for all of us to climb up the hill. We were briefed about the place and LDT by the director. He gave us the time table and gave us briefing about the classes. After that we had a class on “own brand”. The understanding of how efficiently the sourcing and finance need to be done before executing the business plan. We did a group activity to recognize which all things comprise a company. The group activity was on similar lines of our last semester. We were asked to plan a flow chart on idea generation and then elaborate the business plan with the presentation. We as a group explained the idea, product, USP and brand.

Today we went to LDT on our own... and I realised that I am good with routes. Although it was far and rainy we managed to reach on time at the first go. Mayor of nagold addressed about the origin and re civilisation of the city. He mentioned the pollution and past development done to encourage tourism. He explained us about how the civilisation was planned to encourage tourist by deviating the traffic for the city to the highways. They did a study that it is difficult to purchase things from the streets as there are 20,000 cars crossing the roads all day long. So to encourage the purchasing they constructed a highway which decreased the number of cars crossing the streets. It is good to be in a small city to understand the impact of any change. How the market can be bloomed or how the things should work out for the benefit of the city.

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